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StudioDraft® is a global branding studio. We craft complete brand systems, aligning strategy, verbal identity, and visual identity into clear, scalable foundations that help brands grow with purpose and consistency. From brand naming to brand guidelines, we build brands that teams can operate within and audiences can genuinely connect with.
StudioDraft® is a global branding studio crafting brand systems worth believing in ,160+ projects deep, featured on Behance, recognised by the World Brand Design Society, and shortlisted at the Kyoorius Design Awards. From D2C brands and healthcare to fashion, F&B, and startups worldwide, we build identities that move with clarity and conviction.
We specialise in
Brand Strategy & Verbal Identity
Before a brand can look right, it has to think right. We develop brand strategy, brand positioning, brand naming, tone of voice, and messaging frameworks that give your brand a clear point of view, and a language to express it consistently across every touchpoint.
Visual Identity & Brand Systems
We design cohesive visual identity systems logos, typography, color palettes, and graphic language, that work seamlessly across digital, print, and environmental applications. Every visual decision is rooted in strategy, not aesthetics alone.
Rebranding & Brand Refresh
Outdated brand? Underperforming identity? We lead full rebranding and brand refresh projects , auditing what exists, identifying what needs to change, and delivering a unified brand system that positions you for where your business is going, not where it's been.
FEATURED PROJECTS
Featured Projects
Building a brutalist identity rooted in mythic storytelling for Relic, shaped by a rebellious archetype.
We designed a bold visual identity for ALIENKIND™, Bangalore’s first alien-themed juice brand. With a brutalist theme, striking orange, and deep black accents, we created a powerful, unforgettable presence.
Rebranding LUDIC ®, a lifestyle fashion brand based in ahmedabad, India.
Crafting a comprehensive brand playbook covering strategy, identity, tone, and guidelines. By solving key branding challenges, we established a timeless visual language, strengthening Ludic’s market position.
"Thank you StudioDraft for opening doors to a new world"
Roksan Sarfati
Founder @MAH-ROC
"You guys have done more than our expectations. Thank you for great work, we loved it !"
Calidry
Managing Director @PMX Health
"Loved it guys! great work and great team!"
Apar Chopra
Managing Director @Reaimer
"Thank you so much! Can't wait to work more with you guys! Impressive knack for aesthetics and design execution."
Ahaana Malhotra
Managing Director @EVOS Design living
"We will work again soon! Outstanding effort and dedication everyone! Absolutely thrilled with my brands new identity!"
Ishit Jetwa
Founder @Ludic.life
"Incredible team! You all stole the show! Remarkable dedication and quality from everyone! "
Nisham Hussain
Managing Director @UTOPIAN DYSTOPIA 2022
Draft Milestones
160+
Brand development projects
15+
Collaborations & partnerships
5+
Years of creative excellence
